Quick Take

Chethana Dinesh, Feb 12 2018, 14:03 IST
Your life in two words? Emmy J Favilla: Words, animals.

She's known as the witty go-to style guru of webspeak. She loves exploring the new rules of writing in the age of social media, memes, emojis, and web slang. And her book, A World Without 'Whom': The Essential Guide to Language in the BuzzFeed Age, is all about that. Meet Emmy J Favilla, the BuzzFeed global copy chief...

What does language mean to you?

Something that's fun, alive, limitless, & personal.

What about language excites you?

The fact that we are constantly finding new ways to communicate nuanced expressions.

Your favourite word...


Your prompt for this book...

I felt there hadn't yet been a book that gave style advice for the current state of communication - one that explored the intersection of technology and language
in plain English.

Your favourite book...

Anything David Sedaris.

Your current read...

Devoured, by Sophie Egan.

Your most indulgent habit...

Drinking sake.

What do you have on your desk at work?

A cactus, a small succulent, a few books, vitamins, hand lotion, chapstick.

What can't you live without?

My pets.

If you could swap jobs with anyone, who would it be, and why?

I would love to manage an animal sanctuary or rescue organisation - animals are my life's passion!

Your fave person in the world?

Does my dog count?

Your most cherished dream...

I barely remember any of my dreams!

Your chosen cuisine?


A cause dear to your heart...

New York Bully Crew - an organisation dedicated primarily to
rescuing pit bulls and bully breeds.

What do you do to unwind?

Watch trashy TV over a glass of sake or wine.

Ideal place to holiday...

New Orleans.

Your worst nightmare...

Lots and lots of buttons (they freak me out).

Your life in two words...

Words, animals.

Your idea of happiness...

Being surrounded by my favourite people - eating, drinking, & laughing, OR napping all day in a giant pile of dogs.

Your present state of mind...

Thinking about what I need to check of off my to-do list (and what I'm going to eat for dinner).

The quality you most like in people...

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